Williams-Sonoma Food The success of our food items at Williams-Sonoma called for its own catalog. I hired the late Cliff Morgan and his partner David Hughes of Level in Calistoga, to design the newest addition to the Williams-Sonoma brand. They introduced me to some of the best food photographers in San Francisco including Leigh Beisch, Debra Jones and Noel Barnhurst. Foodies in the Bay Area fondly called the catalog “food porn” at it’s best.